Aigars
Displaying 1 – 5 of 5
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Print is not coming back, and that is fine
People ask whether we miss print. Some of it. Not the four-week lead times, not the proofs by courier, not…
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The case for fewer, longer projects
We used to run six projects at once. It felt like resilience and it was actually a tax: every switch…
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Notes on working in three cities
Fifteen years, three cities, and the work is the same in all of them. What changes is how long a…
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What a rebrand actually costs
The design is rarely the expensive part. The expensive part is the eleven places nobody remembered: the invoice template, the…
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A wordmark for a bakery that opens at four
Nell's bake through the night and sell out by ten. The brief was a sign legible at four in the…